Key Advice For Dealing With Crisis

September 18, 2009 · Posted in Business Advices 

business tips for crisisTwo companies are engaged in the production of shoes and choose to send their African market analysts as a way of expanding, to discuss market opportunities, feasibility, cost effectiveness and ensure ROI. And what happened next:

Company 1: After spending a heavy amount of money on travel and after more than a month of analysis and two weeks to write a report, the market analyst said the following, it is impossible to enter the African market, hence no one uses shoes all absolutely all go barefoot, I have been seeing strange to toe shoes that I used, so I recommend, get into the European market, there are no hotels here, has been one of the toughest experience of my life in Europe so hopefully after a couple of years to position ourselves among the best brands …. 20 pages later, I hope by my brilliant performance in the company, I named creative director and give me a bonus of sales in the European market.

Company 2: After three days, the phone rings and you hear the company following market analyst: Stop what you’re doing, I want to send three vendors and two containers of shoes, hotel do not worry, there are none here , I really enjoyed sleeping under the stars, we use the containers as temporary apartment, I’m surprised, upon arrival, the first thing I noticed is no one uses shoes, I imagine, no one uses shoes!, unbelievable and think before I thought coming into Europe where all the competitors in the world and take me years of strategies to enter … I had a day of being here and everyone stared at me at the feet that used shoes, I was surprised, I approached them and after three hours I have sold my shoes, two pairs that was in my suitcase and 10 pairs of samples, hints, and I urge my request met me, because I am organizing a marathon in which to compete will be obliged to wear shoes and prize winner will receive special edition sneakers I already have 6 competitors and hope to catch 500 more and more interested in buying sponsor’s company for the event, thank you for the opportunity, greetings to all.

One of the biggest problems we have identified, in small and medium enterprises has been lack of motivation, which in our area have motivational lectures available, after contact with these companies, their motivation is zero, basically take action for fear, afraid to fail, not to exceed their expectations of sales and growth, so this article, we have dedicated ourselves to that, you feel motivated to go ahead, read a motivational book, pay a motivational conference , listen to music, we know that the crisis has been tough and has beaten many, but the motivation may not go ahead.

Go ahead, do not despair, stop a second, re-designing its marketing strategies, look at our last meeting we pose the following solutions to the crisis
Option 1:
Complain and seek new options, throw out everything and start something new from scratch.
Option 2:
Complain and move on, surrender is not an option
Option 3:

You hire someone to help you strive to achieve this approach. In any of the three will make a decision.
See solutions not problems, lack of hotel, disaster!, Right? … As he sees it, for our second analyst, was a wonderful opportunity to gaze at the stars at night. Keep going, never give up ….MOTIVATION, THE KEY
BETWEEN SUCCESS AND FAILURE WHEN EVERYTHING seems to go wrong.

[Post to Twitter] Tweet This Post  [Post to Delicious] Delicious This Post  [Post to Digg] Digg This Post  [Post to Facebook] Facebook  [Post to MySpace] MySpace  [Post to StumbleUpon] Stumble This Post 

Related Post:

Tags: , ,

Comments

Leave a Reply